Lulu DK inspired

When I saw this post on Lonny Mag’s blog I started scouring Lulu DK’s site and fell in love with her custom catalog.

How brilliant is it that her catalog explaining her custom process is actually her sketchbook!? Lulu loves to sketch and paint so this format is so perfect and reflects her work fabulously.

I love that she begins her process with paintings and then adapts those paintings to her textiles! So beautiful. You can see more of her work here.