Branding Study {Elle F Bijoux}
I thought it would be fun to share with you our process for branding and logo design. This particular case study is branding we created for Leslie at Elle F Bijoux. She designs unique necklaces from old pocket watches!

We start by creating an inspiration board based on images that the client has collected, or the concepts and ideas discussed. In this case the client, Elle F Bijoux, was drawn to art nouveau, vintage imagery and especially that of a woman to be included in the logo itself. This was a really fun project, I was super inspired by Leslie and her vision for the company.

Next comes the logo concepts. We provide at least 3 different concepts to the clients, and from there we revise the concepts until we arrive at the final logo! I have included a few of the ones we came up with for Elle F Bijoux above.

Once the logo is agreed upon we apply color and design any matching collateral. In this case we designed letterpress business cards that were 2-color 2-sided. We have been working on quite a few of these as of late so I thought I would share the process! I adore these types of projects.
Filed under: Design, inspiration boards, the WV on October 30th, 2009














Thank you for sharing your design process! I am new to this whole design thing and just seeing the steps is so extremely helpful. Keep stuff like this coming!
It was so cool to see a sneak peek into your design process!!! The logo came out beautiful! <3
J.Leigh
you ladies make me swoon for letterpress! beautiful work.
Love this logo - the colors are so super pretty!
This was really fun to see how you guys help out your clients! And what a fun logo! Great work!
Gorgeous! Amazing to see the inspiration behind the final product. Thanks for sharing!
It was a pleasure working with you
I love my logo